Our brands are some of the most loved and recognized in the world, and we’re celebrating that through our new co-branding end frames for use on video content. Multiple editable versions available for use now!
The Mars Brand identity is a powerful thing.
It shows the world who we are. It tells the story of what we stand for. Whether you’re building a webpage or writing an article, these playbooks and assets will be your North Star for consistently creating all things Mars.
Mars logos
We have 2 versions available: wordmark and tagline lockup.
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Segment and function logos
Segments, business organizations, key global functions.
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Mars fonts
Primary (Mars Centra), system (Arial) and global fonts.
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Mars color palette
Color is an integral part of our brand.
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Purpose assets
The Purpose lockup must be used consistently across materials.
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Five Principles
Access the new Five Principles assets and Playbook.
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M icon
Use the M icon as a shorthand for the brand across a wide range of materials
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Illustration
We use illustration to show our Purpose in action.
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Co-branding end-frame
Demonstrating how our consumer and corporate brands exist together in motion.
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Photography
Our photography should always show the real thing: people doing what they do best.
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Brand essentials
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Our loved Brands
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Business cards
If you need business cards, look no further! On the link below you can find a step-by-step guide and an order form to MOO who are our global supplier. - Image
Logo request form
We created a digital decision tree to help you (and us of course) with any logo request. Please use the form behind the button to put an update or new logo request forward to the Brand Team. - Image
Email signature setup
Make sure your email signature is up to date, on brand and says what you want it to! We have new features such as flexible work details, Mars supported event display and so on. Have a look!
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